Let’s get right to the point.
With the Media Mindset, we give your team the tools they need to build powerful ad campaigns and close sales.
Through a customized plan we create to fit your needs, the Media Mindset combines team trainings, one-on-one coaching, new and effective sales resources, and active sales calls.
Our focus is on training, sales resources, and new revenue.
WHAT IS
A Media Mindset?
Trish Kinney has worked with teams just like yours – providing digital training and revenue growth through our Focused Sales Events. As a corporate trainer for Lee Enterprises, Inc. and TownNews.com for 15 years, she’s signed over 7 million in digital revenue.
Our training and sales program offers two models which can be customized to suit your needs.
Both models focus on the 3 Keys To Success outlined below.
- The 3-day Flat Rate plan is: $3,200 – includes travel expenses and all training and sales materials.
- 3 team-training sessions – you choose the focus topics.
- 12 outside sales calls = 4 calls per day including prep work and custom proposals.
- A “work-life balance” coaching session for each sales rep.
- Two weeks (pre and post-event) planning, prep and follow-up.
- The 5-day Rev-share Model – 88%/12% rev-share – does not include travel expenses; minimum revenue goal required.
- 3 team-training sessions – you choose the focus topics.
- 25 outside sales calls = 5 calls per day including prep work and custom proposals.
- Two “work-life balance” coaching sessions for each sales rep (before and after sales week).
- Two weeks (pre and post-event) planning, prep and follow-up
3 KEYS TO DIGITAL MEDIA SUCCESS
ONE: REVIEW BASIC STEPS
From identifying buying signals, overcoming objections, assessing the client’s needs, and asking for the sale – we’ll review the key sales steps and provide a smart, simple way for your team to incorporate on every call! Reviewing the sales basics will increase your reps’ confidence and improve their closing rate with any product they sell.
TWO: LEARN THE LATEST STEPS
We’ll review today’s most popular digital products, and highlight key digital terms. We’ll share current industry stats – from leading media sources. Your reps will gain increased confidence as they become the real media experts for their customers!
THREE: CLOSE DIGITAL SALES
Trish has signed more than 7 million in digital sales since 2005. She understands the needs of today’s media sales teams, and will help your team close sales – whether by online webinar trainings or our 2-day in-market sales calls. You know your local market, and we know multi-media sales!
WHY TRISH?
We believe in keeping it simple! It’s what sets us apart – and will set YOU apart – from the competition. Our straightforward training materials and sales approach – complete with a “common digital terms” list and current industry stats and data – will show your sales team how to “narrow and focus” their approach when meeting with clients about their business marketing needs. Trish holds certifications from the globally recognized IAB digital media sales program and is a certified Google Professional. She’ll share smart sales tips and give your reps the confidence to thrive in our multi-media economy!
IAB Digital Media Certified
Google Professional
14+ years experience in digital media